Engaging audiences at scale requires timely, accurate and contextually-aware data. Above all, it requires consumer consent. As such, it demands marketers demonstrate their respect for personal privacy to deliver advertising that is personal, relevant and—above all—appropriate.
It can be a difficult balancing act, which is why MMA Germany is hosting Mobile Tower, an invite-only event that offers a select group of businesses and brands the unique opportunity to listen and learn about the role of mobile data in campaigns.
Join us to share learnings and knowledge in an exclusive venue located on the 37th floor of the Munich headquarters of Telefonica NEXT (MMA Germany board member). From this location, you can enjoy a breathtaking view of the beautiful city of Munich and discuss strategies to add relevance and value to mobile advertising.
6:00pm Come-Together & Networking
7:00pm Keynote & Panel Discussion
8:15pm Drinks & Finger Food